Outreach

WordPress User Registered Trigger

The WordPress User Registered trigger fires when a new WordPress user account is created.

When It Fires

  • New user registers through WordPress registration form
  • Admin creates a new user account
  • User is created via a membership plugin
  • WooCommerce customer account is created

Configuration Options

OptionDescription
User RolesMulti-select to filter by specific user roles. Leave empty to trigger for any role.

Available Data

VariableDescription
{{email}}User’s email address
{{first_name}}First name from user profile
{{last_name}}Last name from user profile
{{display_name}}Display name
{{user_login}}Username
{{user_role}}Primary user role

Common Use Cases

Welcome New Members

  1. WP User Registered: User Roles = “Subscriber”
  2. Send Email: “Welcome to our site!”
  3. Add to List: “Members”

New Customer Onboarding

  1. WP User Registered: User Roles = “Customer”
  2. Send Email: “Welcome! Here’s how to get started”
  3. Wait: 3 days
  4. Send Email: “Need help? Here are our top resources”

Notify Admin of New Registrations

  1. WP User Registered: Any role
  2. Webhook Call: Send notification to Slack

Pro Tips

  • Use role filtering to send different onboarding sequences for different membership tiers
  • This trigger automatically creates a subscriber from the WordPress user
  • Works great with membership plugins like WP Pro Membership

Last updated: January 14, 2026

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