General Settings
The General Settings page contains your sender information and company details required for email compliance.
Accessing General Settings
Navigate to WP Outreach → Settings → General in your WordPress admin.
Sender Information
Configure how your emails appear to recipients:
| Setting | Description | Example |
|---|---|---|
| From Name | The display name shown in email clients | Acme Newsletter |
| From Email | The sender email address | newsletter@acme.com |
| Reply-To Email | Where replies are directed (optional) | support@acme.com |
Important: Use an email address from a domain you own and have configured properly with SPF, DKIM, and DMARC records for best deliverability.
Company Information
For CAN-SPAM and GDPR compliance, you must include your physical business address in all marketing emails:
- Company Name – Your business or organization name
- Address Line 1 – Street address
- Address Line 2 – Suite, floor, building (optional)
- City – City name
- State/Province – State or province
- Postal Code – ZIP or postal code
- Country – Country name
This information is automatically inserted into your email footers using the {company_address} merge tag.
Default Preferences
| Setting | Description | Default |
|---|---|---|
| Default List | New subscribers are added to this list | Newsletter |
| Double Opt-In | Require email confirmation | Enabled |
| Welcome Email | Send welcome email to new subscribers | Enabled |
Last updated: December 29, 2025